Connect.Learn.Grow.
Join the Middle East's leading professional association for social media & digital marketing professionals.
Why Join MESMDA?
The Middle East Social Media & Digital Association (MESMDA) is the region's first and leading community dedicated to advancing the digital and social media profession.
We empower individuals and organisations by promoting awareness, setting industry standards, and driving innovation in an ever-evolving digital landscape.
Founded in 2022 in the UAE, MESMDA serves as the premier platform for collaboration, learning, and professional growth.
By joining MESMDA, you become part of a dynamic network of experts shaping the future of digital communication in the Middle East. Members enjoy exclusive access to events, continuous development opportunities, and recognition for their contributions to the industry.
Networking Opportunities
Connect with top-tier professionals, rising stars, and like-minded individuals who share your passion for digital transformation.
Skill Development
Gain exclusive access to workshops, vocational courses, training sessions, and industry insights that keep you ahead of the curve.
Recognition & Growth
Be celebrated for your accomplishments and contributions to the digital space while continuously expanding your knowledge and expertise.
Together we can redefine what's possible.
Events
All eventsPreviously
Ramadan Suhoor
MESMDA International Women's Day – Mentorship Experience (Virtual)
How Brands Win on Social Media 2026
Latest
All content
Social Media Guidance for an Evolving Regional Situation
As today marks the end of the holy month of Ramadan and the 20th day since the Iranian attacks began in the…
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MESMDA launches in the UAE
MESMDA brings together practitioners working across social media management, digital marketing, content…
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What if to whatever: The cost of saying yes
The work that truly moves culture, builds brands, and delivers long-term value almost always comes from the…
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From Aspiration to Belonging: The Future of Luxury Digital Marketing
In today’s digital landscape, the boundaries between content and consumption are increasingly indistinct.
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Social and Digital Have Been Treated Like Sidekicks for Far Too Long
For the better part of a decade, social and digital roles have existed in the shadow of traditional…
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The Hidden Complexity of Corporate Social Media Management
In recent years, the management of corporate and government social media channels has evolved into a discipline…
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Introducing MESMDA
The Middle East is one of the world’s most dynamic digital regions, a place where social media shapes culture…
Read moreMeet the Board
Our story
Rad ArekatFounderHead of Social & Digital Media at Place Advisory & Public Affairs
LinkedIn Profile — Rad Arekat
Bashar AlaeddinBoard memberHead of Content & Digital Communications at SRMG Think / Social Media for SRMG Media Solutions and SRMG Group.
LinkedIn Profile — Bashar Alaeddin
Tatiana LaudatiBoard memberFractional CMO at TLA Consulting Board Advisor at NotJustAgency
LinkedIn Profile — Tatiana Laudati
Salem AlNuaimiBoard memberCommunication Advisor at Narrative Consultancy
LinkedIn Profile — Salem AlNuaimi